17:00 - 18:30
Sandershaus, Kassel
Do you know that? You want to convince others, to save the climate and only reaps a shake of the head or lack of understanding. Or maybe even justified criticism, that leaves us speechless.
More and more people want to do something for the climate. The difficulties often arise then, when it comes to, to actually implement a project. Often it depends on the acceptance or enthusiasm of those involved. This is where good climate communication comes in: How can you design climate-friendly projects and communication about them in this way?, that it makes people want, to act?
Good climate communication is fact-based & feels (mostly) good at, she is authentic & sensitive, target- & target group specific. It shows possible courses of action & names advantages of climate-friendly behavior. And it docks with our everyday world and our values.
Kerstin Lopau von SoLocal Energy gestalten die Reise in die Welt der Klimakommunikation mit knackigen Infos, numerous examples and exercises. Own examples, Questions and topics are expressly welcome and can be dealt with in the workshop.
Mehr über die Klimaschule: http://vfsoe.de/BNE/klimaschulethueringen/
Mehr über das ZukunftsDorf22: https://zukunftsdorf22.org/